Record No.
MRB-2026-005888
World's Largest Toy Company
Business & Industry
No Photo
Record Holder
The LEGO Group
Denmark
Category
Business & Industry
Country
Denmark
(
DK )
Achievement Date
—
Verification Status
Reference
Record Description
The LEGO Group, founded in Billund, Denmark, has in recent years become the world's largest toy company by revenue, overtaking longtime competitors such as Mattel and Hasbro. Its interlocking brick system, first sold in the late 1940s, remains one of the best-selling toys in history.
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